Degree
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M.A., Business Administration 1993
Research Areas
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Humanities & social sciences / Commerce
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Humanities & social sciences / Business administration
Seeds
Classes (including Experimental Classes, Seminars, Graduation Thesis Guidance, Graduation Research, and Topical Research)
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2023 Dissertation Specialized Subjects
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2023 Global SeminarⅡ Specialized Subjects
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2023 Global SeminarⅠ Specialized Subjects
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2023 SeminarⅠ Specialized Subjects
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2023 Thesis Specialized Subjects
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2023 SeminarⅡ Specialized Subjects
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2023 Tourism and Psychology Specialized Subjects
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2023 Tourism Marketing Specialized Subjects
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2023 Brand Management for Tourism Specialized Subjects
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2023 Information Processing ⅠB Liberal Arts and Sciences Subjects
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2023 Information Processing ⅠA Liberal Arts and Sciences Subjects
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2022 Information Processing ⅠB Liberal Arts and Sciences Subjects
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2022 Information Processing ⅠA Liberal Arts and Sciences Subjects
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2022 Dissertation Specialized Subjects
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2022 Global SeminarⅡ Specialized Subjects
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2022 Global SeminarⅠ Specialized Subjects
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2022 Tourism and Psychology Specialized Subjects
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2022 Tourism Marketing Specialized Subjects
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2022 Fundamentals of Tourism Studies Specialized Subjects
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2022 SeminarⅠ Specialized Subjects
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2022 Thesis Specialized Subjects
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2022 SeminarⅡ Specialized Subjects
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2021 Thesis Specialized Subjects
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2021 SeminarⅡ Specialized Subjects
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2021 Tourism and Psychology Specialized Subjects
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2021 Tourism Marketing Specialized Subjects
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2021 Brand Management for Tourism Specialized Subjects
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2021 Fundamentals of Tourism Studies Specialized Subjects
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2021 SeminarⅠ Specialized Subjects
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2021 Global SeminarⅠ Specialized Subjects
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2021 Global SeminarⅡ Specialized Subjects
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2021 Dissertation Specialized Subjects
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2020 Thesis Specialized Subjects
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2020 SeminarⅡ Specialized Subjects
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2020 SeminarⅠ Specialized Subjects
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2020 Tourism Marketing Specialized Subjects
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2020 Tourism and Psychology Specialized Subjects
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2020 Brand Management for Tourism Specialized Subjects
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2020 Activity for Project Specialized Subjects
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2020 Global SeminarⅡ Specialized Subjects
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2020 Global SeminarⅠ Specialized Subjects
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2020 Dissertation Specialized Subjects
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2019 Seminar Ⅰ Specialized Subjects
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2019 SeminarⅠ Specialized Subjects
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2019 Thesis Specialized Subjects
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2019 SeminarⅡ Specialized Subjects
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2019 Freshman Seminar Liberal Arts and Sciences Subjects
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2019 Activity for Project Specialized Subjects
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2019 Tourism and Psychology Specialized Subjects
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2019 Tourism Marketing Specialized Subjects
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2018 Seminar Ⅰ Specialized Subjects
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2018 SeminarⅠ Specialized Subjects
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2018 Thesis Specialized Subjects
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2018 Freshman Seminar Specialized Subjects
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2018 Tourism and Psychology Specialized Subjects
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2018 Tourism Marketing Specialized Subjects
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2018 Brand Management for Tourism Specialized Subjects
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2017 Thesis Specialized Subjects
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2017 Thesis Specialized Subjects
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2017 SeminarⅡ Specialized Subjects
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2017 SeminarⅡ Specialized Subjects
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2017 Freshman Seminar Specialized Subjects
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2017 Tourism and Psychology Specialized Subjects
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2017 Tourism Marketing Specialized Subjects
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2017 Fundamentals of Tourism Studies Specialized Subjects
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2016 SeminarⅡ・Thesis Specialized Subjects
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2016 Seminar Ⅰ Specialized Subjects
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2016 SeminarⅠ Specialized Subjects
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2016 Thesis Specialized Subjects
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2016 SeminarⅡ Specialized Subjects
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2016 Freshman Seminar Specialized Subjects
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2016 Tourism and Psychology Specialized Subjects
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2016 Tourism Marketing Specialized Subjects
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2016 Brand Management for Tourism Specialized Subjects
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2015 Thesis Specialized Subjects
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2015 SeminarⅡ・Thesis Specialized Subjects
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2015 SeminarⅡ Specialized Subjects
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2015 Consumer Psychology Specialized Subjects
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2015 Consumer Psychology Specialized Subjects
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2015 Freshman Seminar Specialized Subjects
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2015 Seminar Ⅰ Specialized Subjects
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2015 SeminarⅠ Specialized Subjects
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2015 Marketing Specialized Subjects
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2015 Marketing Specialized Subjects
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2015 Brand Management Specialized Subjects
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2014 Seminar Ⅰ Specialized Subjects
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2014 SeminarⅠ Specialized Subjects
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2014 SeminarⅡ Specialized Subjects
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2014 SeminarⅡ・Thesis Specialized Subjects
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2014 Marketing Specialized Subjects
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2014 Marketing Specialized Subjects
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2014 Course Seminar(Tourism Marketing) Specialized Subjects
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2014 Brand Management Specialized Subjects
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2014 Consumer Psychology Specialized Subjects
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2014 Consumer Psychology Specialized Subjects
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2013 Consumer Psychology Specialized Subjects
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2013 Marketing Specialized Subjects
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2013 Marketing Specialized Subjects
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2013 Consumer Psychology Specialized Subjects
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2013 Consumer Psychology Specialized Subjects
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2013 Seminar Ⅰ Specialized Subjects
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2013 SeminarⅠ Specialized Subjects
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2013 Freshman Seminar Specialized Subjects
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2013 SeminarⅡ・Thesis Specialized Subjects
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2013 Seminar Ⅰ Specialized Subjects
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2013 SeminarⅠ Specialized Subjects
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2013 Marketing Specialized Subjects
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2013 Marketing Specialized Subjects
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2013 Brand Management Specialized Subjects
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2013 Consumer Psychology Specialized Subjects
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2012 SeminarⅡ・Thesis Specialized Subjects
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2012 Seminar Ⅰ Specialized Subjects
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2012 SeminarⅠ Specialized Subjects
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2012 Consumer Psychology Specialized Subjects
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2012 Consumer Psychology Specialized Subjects
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2012 Consumer Psychology Specialized Subjects
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2012 Consumer Psychology Specialized Subjects
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2012 Course Seminar(Tourism Marketing) Specialized Subjects
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2012 Marketing Specialized Subjects
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2012 Marketing Specialized Subjects
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2012 Marketing Managemnet Specialized Subjects
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2012 Brand Management Specialized Subjects
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2011 SeminarⅡ・Thesis Specialized Subjects
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2011 Seminar Ⅰ Specialized Subjects
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2011 SeminarⅠ Specialized Subjects
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2011 Sophomore Seminar Specialized Subjects
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2011 Marketing Specialized Subjects
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2011 Marketing Specialized Subjects
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2011 Brand Management Specialized Subjects
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2011 Marketing Managemnet Specialized Subjects
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2011 Consumer Psychology Specialized Subjects
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2011 Consumer Psychology Specialized Subjects
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2010 Seminar Ⅰ Specialized Subjects
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2010 SeminarⅠ Specialized Subjects
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2010 Sophomore Seminar Specialized Subjects
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2010 Brand Management Specialized Subjects
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2010 Consumer Psychology Specialized Subjects
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2010 Consumer Psychology Specialized Subjects
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2010 Freshman Seminar Ⅰ Specialized Subjects
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2010 NA Specialized Subjects
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2009 NA Liberal Arts and Sciences Subjects
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2009 Regional Revitalization SystemⅡ Specialized Subjects
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2009 Consumer Psychology Specialized Subjects
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2009 Consumer Psychology Specialized Subjects
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2009 Consumer Psychology Specialized Subjects
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2009 Consumer Psychology Specialized Subjects
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2009 Sophomore Seminar Specialized Subjects
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2009 Marketing Specialized Subjects
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2009 Marketing Specialized Subjects
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2009 Marketing Managemnet Specialized Subjects
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2009 Brand Management Specialized Subjects
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2008 SeminarⅡ and Thesis Specialized Subjects
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2008 Marketing Managemnet Specialized Subjects
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2008 Introduction to Market and Environment Liberal Arts and Sciences Subjects
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2008 Consumer Psychology Specialized Subjects
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2008 Consumer Psychology Specialized Subjects
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2007 SeminarⅡ and Thesis Specialized Subjects
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2007 Seminar Ⅰ Specialized Subjects
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2007 SeminarⅠ Specialized Subjects
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2007 Introduction to Market and Environment Liberal Arts and Sciences Subjects
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2007 NA Specialized Subjects
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2007 Consumer Psychology Specialized Subjects
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2007 Consumer Psychology Specialized Subjects
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2006 SeminarⅡ and Thesis Specialized Subjects
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2006 Seminar Ⅰ Specialized Subjects
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2006 SeminarⅠ Specialized Subjects
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2006 NA Liberal Arts and Sciences Subjects
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2006 NA Liberal Arts and Sciences Subjects
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2006 NA Specialized Subjects
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2006 Consumer Psychology Specialized Subjects
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2006 Consumer Psychology Specialized Subjects
Independent study
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2023 阪南市の産業振興と魅力発信
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2022 古代米を活用した商品開発、PRに関して。「古代米をおいしく食べる」
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2021 古代米を活用した商品開発、PR に関して。「古代米をおいしく食べる」
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2020 古代米を活用した商品開発、PR に関して。「古代米をおいしく食べる」
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2019 阪南市LIP
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2018 阪南市LIP
Classes
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2023 Destination Marketing
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2023 Thesis Doctoral Course
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2023 Specialized Research 2(M)(J) Master's Course
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2023 Specialized Research 1(M)(J) Master's Course
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2023 Thesis ResearchⅡ Master's Course
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2023 Thesis ResearchⅠ Master's Course
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2023 Destination Marketing
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2022 Thesis ResearchⅡ Master's Course
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2022 Thesis ResearchⅠ Master's Course
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2022 Marketing Master's Course
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2021 Marketing Master's Course
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2021 Thesis ResearchⅠ Master's Course
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2021 Thesis ResearchⅡ Master's Course
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2020 Research Methodology in Tourism Doctoral Course
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2020 Marketing Master's Course
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2019 Research Methodology in Tourism Doctoral Course
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2019 Marketing Master's Course
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2018 Thesis ResearchⅡ Master's Course
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2018 Thesis ResearchⅠ Master's Course
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2018 Graduate Seminar Ⅰ Master's Course
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2018 Marketing Master's Course
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2018 Marketing Master's Course
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2017 Thesis ResearchⅡ Master's Course
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2017 Marketing Master's Course
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2016 Thesis ResearchⅡ Master's Course
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2016 Thesis ResearchⅠ Master's Course
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2016 Graduate Seminar Ⅰ Master's Course
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2016 Marketing Master's Course
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2016 Marketing Master's Course
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2015 Marketing
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2015 Thesis ResearchⅠ
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2015 Graduate Seminar Ⅰ
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2014 Thesis ResearchⅡ
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2014 Thesis ResearchⅠ
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2014 Graduate Seminar Ⅰ
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2014 Marketing
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2013 Thesis ResearchⅠ
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2013 Graduate Seminar Ⅰ
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2013 Marketing
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2012 Thesis ResearchⅠ
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2012 Graduate Seminar Ⅰ
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2012 Marketing Research
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2011 Thesis ResearchⅠ
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2011 Graduate Seminar Ⅰ
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2011 Marketing Research
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2010 Consumer Behavior
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2009 Marketing Management Master's Course
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2008 Seminars and Thesis Master's Course
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2008 NA Master's Course
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2008 Marketing Research Master's Course
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2007 Seminars and Thesis Master's Course
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2007 Thesis ResearchⅠ Master's Course
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2007 Graduate Seminar Ⅰ Master's Course
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2007 Consumer Behavior Master's Course
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2006 Seminars and Thesis Master's Course
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2006 Marketing Research Master's Course
Satellite Courses
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2006 NA
Research Interests
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消費者行動
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マーケティング
Published Papers
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Challenge to improve the quality of tourism education : Focusing on the CUPs and the GCET
八島 雄士, 佐々木壮太郎
観光学 ( 23 ) 127 - 133 2020.09 [Refereed]
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Factors Influencing Visitor Acceptance Awareness: A Regional Branding Perspective
Hajime Takebayashi, Sotaro Sasaki, Akihiro Takeda
経済理論 ( 391 ) 55 - 74 2018.03
Books etc
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1からのマーケティング 第4版
石井, 淳蔵, 廣田, 章光, 清水, 信年( Part: Contributor, Work: 第12章(共著))
碩学舎,中央経済グループパブリッシング (発売) 2020.01 ISBN: 9784502327711
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ここからはじめる観光学 : 楽しさから知的好奇心へ
大橋, 昭一, 山田, 良治, 神田, 孝治( Part: Contributor, Work: 第10章)
ナカニシヤ出版 2016.12 ISBN: 9784779511233
Misc
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大学における観光教育の現状と課題に関する調査研究(文部科学省令和3年度先導的大学改革推進委託事業報告書)
大浦由美, 佐々木壮太郎, 永井隼人, 村野美里 (Part: Lead author )
2022.03
Conference Activities & Talks
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地域貢献型大学から見た世界観光倫理憲章
佐々木壮太郎, 八島雄士
観光学術学会第8回大会 2019.07.08
Research Exchange
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第5回全国研究報告会
2014.12 -
第48回消費者行動研究コンファレンス
2014.06 -
科研費説明会
2013.09 -
第46回消費者行動研究コンファレンス
2013.06 -
第64回全国研究大会
2013.05-2013.06 -
第63回全国研究大会
2013.05 -
第3回全国研究報告会
2012.12 -
第45回消費者行動研究コンファレンス
2012.10 -
日本商業学会関西部会10月例会
2012.10 -
日本商業学会関西部会9月例会
2012.09 -
日本商業学会関西部会7月例会
2012.07 -
第44回消費者行動研究コンファレンス
2012.06 -
日本商業学会関西部会6月例会
2012.06 -
第62回全国研究大会
2012.05 -
日本商業学会関西部会4月例会
2012.04 -
平成23年度観光経済経営研究会議
2012.03 -
第43回消費者行動研究コンファレンス
2011.11 -
公開シンポジウム「社会とシミュレーション」
2011.06 -
第55回公開シンポジウム
2011.06 -
第42回消費者行動研究コンファレンス
2011.06 -
第61回全国研究大会
2011.05 -
日本商業学会関西部会4月例会
2011.04 -
第41回消費者行動研究コンファレンス
2010.11 -
ブランディング研究会
2010.10 -
日本商業学会関西部会10月例会
2010.10 -
日本商業学会関西部会9月例会
2010.09 -
日本商業学会関西部会7月例会
2010.07 -
ブランディング研究会
2010.06 -
日本商業学会関西部会6月例会
2010.06 -
第40回消費者行動研究コンファレンス
2010.05 -
日本商業学会関西部会5月例会
2010.05 -
第60回全国研究大会
2010.05 -
日本商業学会関西部会4月例会
2010.04 -
ブランディング研究会
2010.03
KAKENHI
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位置情報ゲームと地元企業との協同による地域ブランド価値向上の可能性についての研究
2011.04-2014.03Grant-in-Aid for Challenging Exploratory Research Principal investigator
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位置情報ゲームと地元企業との協同による地域ブランド価値向上の可能性についての研究
2011.04-2014.03Grant-in-Aid for Challenging Exploratory Research Principal investigator
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市場の進化における動態的購買意思決定モデルの実証研究
2008.04-2011.03Grant-in-Aid for Scientific Research(C) Principal investigator
Joint or Subcontracted Research with foundation, company, etc.
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嬉野市観光人材育成事業
2021.09-2022.03Contracted business Co-investigator
Instructor for open lecture, peer review for academic journal, media appearances, etc.
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うれしの未来づくり塾
2022.02.15嬉野市
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教育懇談会・観光学部部会
2018.04観光学部
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エリアエディター
2014.04-2015.03『消費者行動研究』日本消費者行動研究学会
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査読員
2014.04-2015.03『消費者行動研究』日本消費者行動研究学会
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広報広聴補助委員研修会
2014.04和歌山市役所
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エリアエディター
2013.04-2014.03『消費者行動研究』日本消費者行動研究学会
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査読員
2013.04-2014.03『消費者行動研究』日本消費者行動研究学会
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和歌山県金融広報アドバイザー等協議会
2013.04和歌山県金融広報委員会
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住吉高等学校模擬授業
2012.04その他
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佐野高校進学説明会
2011.04その他
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田辺高等学校模擬授業
2011.04その他
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査読員
2010.04-2011.03『消費者行動研究』日本消費者行動研究学会
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査読員
2010.04-2011.03『観光学』和歌山大学観光学会
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土曜講座 講師
2008.04和歌山大学生涯学習教育研究センター
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経紀塾 講師
2008.04和歌山大学 地域共同研究センター
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メディア出演等
2008.04『ニュース和歌山』
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紀州病院経営塾 講師
2007.04和歌山県立医科大学付属病院
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研究わくわく人生塾 講師
2006.04柑芦会大阪支部
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経営トップセミナー 講師
2006.04近和会協同組合
Course for renewal of teaching license, teacher-librarian course, etc. (contracted business)
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2018 教員免許状更新講習【選択】ブランドと現代の消費生活
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2011 教員免許状更新講習「現代の消費生活とブランド」
Committee member history in academic associations, government agencies, municipalities, etc.
-
岸和田ブランド認定委員会
2020.04.01-2024.03.31岸和田市役所
-
和歌山県商工観光労働部所管公募型プロポーザル方式等事業者選定委員
2019.04-2021.03和歌山県商工観光労働部観光局観光振課
-
委員
2018.05-2019.03和歌山県商工観光労働部所管公募型プロポーザル方式等事業者選定委員会
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選定委員
2017.05-2018.03和歌山県商工観光労働部所管公募型プロポーザル方式等事業者選定委員
-
委員
2015.11学校向け消費者教育教材制作委託業務プロポーザルに係る選定審査会
-
委員
2015.04-2017.03日本消費者行動研究学会
-
委員
2014.04-2016.03和歌山県消費生活審議会
-
委員
2013.04-2015.03日本消費者行動研究学会
-
委員
2013.04-2015.03日本商業学会
-
委員
2011.04-2013.03日本消費者行動研究学会
-
委員
2009.04-2011.03日本消費者行動研究学会
-
委員
2009.04-2011.03日本消費者行動研究学会
-
委員
2008.04-2009.03日本消費者行動研究学会
-
委員
2006.04-2007.03日本消費者行動研究学会
Other Social Activities
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柑芦会関東支部総会
2017.04-2018.03その他
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地域づくりアドバイザー事業
2007.04-2008.03その他